Hi! I'm Jinny.
I think skincare is a central part of health and self-care. But over the years, I kept coming across the same four issues:
- Horrible ingredients that make skincare an ongoing battle rather than a pleasant, effective routine.
- Anti-aging rhetoric designed to make women feel horrible about ourselves—as though aging is something to be ashamed of, feared, and kept secret at all costs.
- Lack of environmental and social accountability.
- Ugly packaging, meaning my countertop was always a cluttered mess!
In short, I got sick of feeling like my skincare didn’t align with my values, goals, and personality.
So I decided to start my own skincare brand.
Over the course of about 18 months, I set about developing my company and educating myself by taking all the courses I could get my hands on—skincare science, skincare formulation, cosmetic product development, you name it. I also spoke to myriad professionals in the space and found manufacturing partners to work with who shared my vision and values.
Ultimately, my four pain points became the beating heart of Stone + Star.
My mission is to create clean,
effective formulations that nurture the skin; to embrace health over youth while also protecting the planet.
In short: To create clean skincare that supports women.
I'm thrilled you're here!
